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Teledermatologist as a Conscious Business Model

2 December 2019 · Teledermatologist

First published December 2019. Wait times and Medicare arrangements described reflect that period.

Teledermatologist is a Newcastle dermatology initiative providing specialist dermatology services anywhere in Australia over a safe, secure video platform. Look at who benefits from a single consultation and you find the wins multiply: a win to the power of ten, spread right across the country.

Patients

Patients avoid long-distance travel and its costs, are seen far sooner than the traditional metropolitan waiting list allows, may be eligible for Medicare rebates on referred consultations, and receive prescriptions directly following their consultation.

Regional medical professionals

GPs and practice nurses who sit in on consultations gain professional development and a working relationship with FACD specialists. Their practice gains a competitive service to offer the community, revenue through applicable Medicare item numbers, and a stronger story for recruiting and retaining staff.

Dermatologists

Specialists gain reach across the whole country, genuine flexibility in where and when they practise, and clinical exposure to patient populations and conditions across Australia's very different environments.

Government and society

Health equity improves when specialist care no longer depends on postcode. Earlier diagnosis reduces the stress on families and the cost of treating conditions that would otherwise present late.

That spread of benefit, with purpose, culture, stakeholders and leadership all pulling the same direction, is what conscious business means to us.

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